A Third Party Review Of Viridian Energy – Are They The Next Big Thing In MLM?

From The Desk Of Jaime Soriano, Attraction Marketing Coach

If you’re checking out this article, chances are you’re searching for information on Viridian Energy or you’re thinking about becoming a Viridian distributor. In this simple third party review, I’ll cover details on the company that will help you make an educated decision about the company and opportunity. I’ll also go into how you can use the internet to position yourself ahead of your competition.

First, let’s cover the company itself. Viridian Energy is a company that markets green energy services through a direct sales business model. The company was founded in March 2009 by Michael J. Fallquist and is based in Connecticut. Fallquist’s previous business background includes serving as Chief Operating Officer of Commerce Energy, which is a public gas and electric company that has more than 150,000 customers in 10 states. He also earned his MBA from Cornell University. His vision is to provide consumers the opportunity to buy greener electricity at affordable prices and to offer the average person a a fair business opportunity. Currently, the company operates in 4 states (Connecticut, Pennsylvania, New Jersey and Maryland) and has 2 more states opening soon (New York and Illinois).

So what’s so special about green energy services? Besides the fact that Viridian’s energy services are competitively prices compared to other energy retailers, the fact that it is green energy provides customers additional benefits including increased diversity and security of energy supply, lower natural gas prices, reduced volatility of energy costs and local economic development. From a marketing perspective, it’s great that it’s pretty easy to get a customer since there’s no break in service for the customer, enrollment is fast and easy, there’s no enrollment fee or cancellation fee and customers can cancel at any time.

Now, let’s go over the Viridian business opportunity. You can become a distributor three different ways. You can choose to join at the single-state-single-product package which costs $99, the single-state-all-products package at $299 or the all-states-all-products package at $399. The actual compensation plan provides several ways to earn income including upfront, immediate bonuses for sponsoring distributors and growing your group, residual income from building a customer base and different bonuses you can qualify for. In addition, there are trips and retreats you can qualify for based on you and your team’s performance. All in all, for the right person, the compensation plan can be quite generous.

In closing, Viridian is a credible company with a good business opportunity. The only downside is that the company is functional in only 4 states right now. However, that doesn’t take away from the business opportunity. And having first movers advantage when other states open will always be good for your business. Now, while having a solid company backing your business is obviously a good thing, your success will come down to your ability to personally sponsor new people into your business, your ability to get customers on the energy services and your ability to build a productive organization. In order to do those three things effectively and efficiently requires that you get the right marketing training. My suggestion is that you utilize a self branding attraction marketing system to generate leads and brand yourself. If you can successfully combine effective offline strategies with a system to generate high-quality, pre-qualified leads on the internet, you can very well be on your way to building a wildly successful business for yourself.

Jaime Soriano wrote this Veridian Energy Review for people looking into the company. Sadly, most Veridian distributors will never see the success they desire because they lack the marketing skills to generate sufficient leads for their business. To learn how you can generate more leads than you can get to, visit Jaime’s MLM Training

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Jaime Soriano
Entrepreneur, Marketing Coach & Network Marketing Professional

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